Current Issue

Millennials, those born after 1980, have different priorities for buying cars than other generations. Many are laden with college debt and may even be living in their parents’ basements to save money on rent, but they still need to drive to work. Millennials are eminently practical when it comes to buying cars and are thinking of necessity rather than showing off with a pair of hot wheels. Car companies are taking notice and targeting Millennials through social media with cars [...]